How We Implemented a Seamless 20% Jacket Discount in Our Shopify Store—and How You Can Too

Several months ago, our team was dreaming up ways to amplify excitement in our online jacket store—let's call it the magical wardrobe for fashion adventurers. The crisp fall air inspired us, or maybe it was just that first whiff of pumpkin spice, but we decided it was time to offer some irresistible discounts. The challenge? Implementing a 20% discount for purchasing any two jackets, effortlessly and elegantly, no matter the type or collection.

As the brain trust behind the scenes, we knew a little coding magic could make this dream a reality. I remember sitting in Jake's sunlit living room, surrounded by scattered code snippets and empty coffee mugs, as we brainstormed how to make the checkout experience both magical and seamless. But let's not keep you in suspense—here's how we brought our vision to life, step by step.

Step 1: Set the Stage with Shopify Discounts

Our quest began with understanding Shopify’s built-in discount features because honestly, why reinvent the wheel when you’ve got a perfectly good wheel right there? We dove into Shopify’s Discount feature—easy as pie, with a side of tech-savvy. To create the discount, we navigated to our Shopify admin panel with the precision of an intern who's just learned the ropes.

• Go to Discounts in your Shopify admin panel.
• Click Create discount.
• Select Automatic discount—we wanted customers to feel that sweet surprise when the discount just magically appeared.

In our first attempt, I might have accidentally created a 20% discount on individual jackets—much to Jake's delight, as he was testing the system out with his personal shopping cart—but hey, practice makes perfect, right?

Step 2: Lay Down the Rules—With a Bit of Code Magic

Next up, coding our way to a “buy any two, get 20% off” deal. Shopify Scripts was our alchemy lab where the magic happened. A friend of ours, Emily—a backend wizard and queen of clean code—was indispensable here. Her motto? "Elegance is not the abundance of rules, but their clarity."

In Shopify Scripts, we crafted a custom script that checked for two items in a cart, identified whether they were jackets, and applied a 20% discount. Here's a snippet of the code we used:

Input.cart.line_items.each do |line_item|
  # Check if the cart has two jackets
  if line_item.variant.product.product_type == "Jacket"
    eligible_line_items = Input.cart.line_items.select { |item| item.variant.product.product_type == "Jacket" }

    # Apply discount if there are two or more jackets
    if eligible_line_items.size >= 2
      eligible_line_items.each do |item|
        item.change_line_price(item.line_price * 0.80, message: "20% off for every two jackets!")
      end
    end
  end
end

Output.cart = Input.cart

It wasn’t perfect at first—our cart gleefully applied a discount even when folks snagged three jackets. But with a bit of tinkering—and the occasional "What on earth were we thinking?"—we fine-tuned it.

Step 3: Test, Tweak, and Test Some More

Here is where our motley crew took to the field—err, the screen—with test transactions, just to make sure everything flowed like a gentle autumn breeze. Presenting a clear cart display was crucial. We didn't want our customers squinting at their screens like it's an eye exam.

Testing was a group endeavor. Our friend Sarah, a graphic designer with an eye for detail and a taste for inventory, did a run-through while keeping keen notes. Customers needed to see the discount applied and the savings all the way through checkout, like a vivid picture of thrift and savvy.

Step 4: Revel in the Savings

Pleasingly, it worked—we reveled in our collective small victory. The automatic 20% discount for any two jackets became a joyous reality, bringing a smile every time we saw those successful transactions pour in. We might have popped a few corks that night in celebration.

By sharing this tale, we extend a warm invitation to you—take these steps and delight your customers with the joy of discovery and savings. And remember, even in the world of e-commerce wizardry, the simplest lines of code can conjure the greatest transformations.

Now, if you’ll excuse us, Jake is insistent we tweak our system to accept three hats and offer a free umbrella—back to the alchemy lab we go!