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Unlocking VIP Discounts on Shopify Crafting a Personalized Experience

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    Entaice Braintrust
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Unlocking VIP Discounts on Shopify: Crafting a Personalized Experience

I remember our neighborhood baker, Mrs. Jenkins, who always knew how to make her regular customers feel like part of her extended family. She had a simple, wonderful system: if you’d spent a couple hundred dollars over some time, she’d give you a special little card that turned her delectable éclairs into half-priced bites of heaven. We didn't have to do some digital backflip to get them; it was straightforward and pleasingly old-school. Fast forward to today, and such simplicity seems hard to replicate in the pixelated world of Shopify, especially when it comes to rewarding our VIPs without relying on those dreary coupon codes. So, gather ‘round as we unravel how we can sprinkle some of that old-world charm into our digital storefronts.

Identifying the Path to VIP

Picture this: you’re running an online store and you wish to bestow some well-earned discounts to your fabulous VIP customers. You’ve got these illustrious patrons, whom we'll call VIP 1s and VIP 2s — they’ve spent 200and200 and 2000 respectively, and now, you want to reward them with a sweet 10% and 20% discount without bogging them down with coupons. It’s kind of like hosting an exclusive club where the password at the door isn't a crumpled piece of paper but the total sum in purchases.

First and foremost, we need to rely on the trusty help of a Shopify app, but not just any; it's got to be the one that doesn't label our VIPs with boring vouchers. The landscape is pretty crowded, and we could easily get lost amidst a sea of apps offering points, subscriptions, or dilly-dallying memberships. But fear not, for I have scouted the digital streets and have a couple of tidbits to share.

Finding the App That Fits

While rummaging through the Shopify app store, imagine bumping into an app like "Special Deals for VIPs". It’s sort of like finding the perfect remote that controls only your chaotic living room lights and not the whole television set. Okay, no app is named exactly like that — but stick with me — because there are tools like Bold Custom Pricing. This one's pretty savvy, letting us create different pricing tiers without the clutter of codes slipping through our customers' fingers.

Once you’ve installed Bold Custom Pricing, we can proceed as Mrs. Jenkins did — not worrying about automation just yet. You’ll want to enable manual tagging of customers into "VIP 1" and "VIP 2" — a meticulous art if done right. This means after reviewing purchases, you'd tag these customers manually, and voilà! Discounts would seamlessly apply at the checkout, feeling as if we draped an invisible VIP sash around their shoulders.

To do this:

  1. Install the App: Go to the Shopify App Store, search for "Bold Custom Pricing" and follow the installation instructions.

  2. Set Up Tiered Discounts: Once inside, navigate to the discount settings. It will allow you to create different pricing levels that automatically apply to tagged customers.

  3. Tagging Customers: Head to your Shopify dashboard, select “Customers,” and begin tagging those deserving souls as "VIP 1" or "VIP 2."

  4. Testing: Always, always test this with a clone or test account first — ensuring the experience is as smooth as a freshly whipped cream pie.

Personal Touches and Behind-the-Scenes

As we walk our digital golden street, it becomes clear that letting computers do some of the heavy lifting while keeping a personal touch is the golden ticket. Our actions mirror the chess-game-like precision of Mrs. Jenkins behind her pastry counter — a watched pot that indeed boils!

We could go fancier — and slightly fussy — by utilizing Shopify’s Script Editor or creating custom apps via their API if you’re feeling particularly adventurous! But in simplicity, there’s elegance. You might not get those customizable bells and whistles unless you code them yourself (which could be fun for the adventurous souls who like slaying dragons in the backend), but what we have here sings simplicity wrapped in a personalized bow.

In the end, putting together the best method for creating tiered VIP discounts isn’t about cramming in features. It’s about making sure each purchase feels valuable — not just for profit, but for the way it makes someone feel acknowledged.

Would Mrs. Jenkins approve? I’d like to think she’d find it charming, even without the aroma of freshly baked bread wafting from her modest shop.